Commercial
The Moorings Golf and Country Club
Client
Heatherwood Construction
Project Owner
The Moorings Golf and Country Club
Location
Naples, Florida
Project Value
$2,700,000
Industry
Commercial
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Commercial
The Moorings Golf and Country Club
Client
Heatherwood Construction
Project Owner
The Moorings Golf and Country Club
Location
Naples, Florida
Project Value
$2,700,000
Industry
Commercial
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Project Overview
The Moorings Golf and Country Club project encompassed a full renovation of the club's food and beverage and administrative spaces in Naples, Florida, including a new indoor and outdoor bar and grille, a kitchen expansion, an employee break room, a new office, and a renovated lobby, along with related site adjustments to landscaping and lighting. The $2.7 million project was procured directly by the club's board of directors, who sought a firm capable of managing both pre-construction and construction services. With a private club board evaluating the pursuit, the client needed a presentation that could speak directly to that audience's priorities. PRESWERX partnered with the client's team to build that presentation.
Client Challenges
Presenting a renovation to a private club's board of directors required a different approach than a typical public agency pursuit:
Speaking directly to the priorities of club members and board directors rather than a government selection committee.
Organizing a mix of hospitality, kitchen, and administrative spaces into one clear renovation story.
Standing out in a competitive pursuit for a private club contract.
Together, these challenges called for a presentation tailored to a board audience with its own expectations and priorities.
Scope of Work
PRESWERX developed a full pursuit presentation for the interview, built around the renovation's mix of hospitality and administrative spaces, including the new indoor and outdoor bar and grille, the expanded kitchen, and the renovated lobby. The presentation also addressed the employee break room, new office, and the related landscaping and lighting improvements, giving the board a complete view of the project's scope. PRESWERX provided presentation coaching, working directly with the client's team to sharpen delivery and tailor the message to a private club board rather than a public selection committee.
PRESWERX Approach
With a private club board as the audience, PRESWERX built the pursuit around a presentation tailored to that setting.
Organized the renovation's hospitality, kitchen, and administrative spaces into one clear, easy to follow story.
Framed the presentation around the priorities of club members and board directors.
Coached the client's team through rehearsals to sharpen delivery and tone for a board audience.
The result was a presentation built specifically for the club's decision makers.
Results Delivered
PRESWERX delivered a rehearsed presentation built to the standard of a private club board selection process.
The presentation organized a multi space renovation into one clear, board ready story.
Presentation coaching gave the client's team confidence and command of the material heading into the interview.
The tailored approach spoke directly to the priorities of club members and directors.
The client's team walked into the interview with a clear, well rehearsed story built for its audience.
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