K12 Education
Lovejoy High School Modernization and Addition
Client
Evergreen
Project Owner
Clayton County Public Schools
Location
Hampton, Georgia
Project Value
$70,000,000
Industry
K12 Education
Account Executive(s)
Tom Thomas, Trey Wilson
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |
K12 Education
Lovejoy High School Modernization and Addition
Client
Evergreen
Project Owner
Clayton County Public Schools
Location
Hampton, Georgia
Project Value
$70,000,000
Industry
K12 Education
Account Executive(s)
Tom Thomas, Trey Wilson
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |
Project Overview
The Lovejoy High School Modernization and Addition was a $70 million investment in educational infrastructure for Clayton County Public Schools in Hampton, Georgia. The project encompassed a comprehensive renovation of the existing high school campus alongside a significant new addition, updating classroom environments, support spaces, and shared facilities to meet the needs of a growing student population. The scope called for a pursuit effort that could communicate both the scale of the work and the quality of the design to a discerning public school district. The client engaged PRESWERX to lead proposal development, presentation design and coaching, and produce renderings and animations that would carry the project vision through the full selection process.
Client Challenges
The client faced a competitive selection process for a complex, dual-scope project: communicating both renovation and new construction in one cohesive pursuit story presented real strategic challenges.
The $70 million scope required weaving renovation and new addition work into a unified narrative that an owner's evaluation panel could follow clearly.
Visualizing updated school environments before construction began was essential to building owner confidence and distinguishing the team from competitors.
Preparing for a live interview required more than polished slides. The team needed coaching to sharpen delivery and project credibility in front of a school district selection panel.
Differentiating in an education-sector pursuit meant connecting the client's qualifications directly to the owner's stated priorities, not relying on a generic qualifications pitch.
Together, these challenges called for a fully coordinated pursuit package where proposal, visuals, and presentation reinforced the same story.
Scope of Work
PRESWERX developed a full-spectrum pursuit package for the Lovejoy High School project. The team produced a comprehensive proposal document that organized the client's qualifications, project approach, and relevant experience into a structured narrative aligned to Clayton County Public Schools' priorities and procurement requirements. Renderings and animations brought the modernized campus environments to life, giving the owner a concrete visual sense of the finished spaces well before construction began. PRESWERX also designed and built the presentation materials the client's team would use in the selection interview, then delivered presentation coaching sessions to sharpen messaging, tighten delivery, and prepare the team to speak confidently and directly in front of the selection panel.
PRESWERX Approach
PRESWERX treated the Lovejoy pursuit as a single integrated effort, building proposal, visuals, and presentation as one coordinated story rather than independent deliverables. The focus throughout was translating a complex, dual-scope project into a message that would land clearly with a public school district evaluation panel.
Renderings and animations were produced with enough specificity to illustrate the modernized Lovejoy campus in detail, making the owner's $70 million investment feel concrete and clearly realized.
The proposal was structured around the owner's stated priorities and project criteria, positioning the client's experience and approach in direct response to what Clayton County Public Schools had communicated they were looking for.
Presentation coaching sessions went beyond rehearsal, working through messaging, timing, and team dynamics to ensure the client projected the clarity and confidence a competitive interview demanded.
The result was a pursuit package built around one goal: putting the client in the strongest possible position heading into the final selection.
Results Delivered
PRESWERX delivered a complete, polished pursuit package that gave the client a unified voice and a compelling visual story for a high-stakes $70 million public education project.
The proposal organized the client's qualifications and project approach into a focused, owner-aligned narrative that addressed Clayton County Public Schools' priorities directly rather than relying on a generic qualifications framework.
Renderings and animations provided vivid, project-specific visualizations of the modernized Lovejoy campus, giving the selection panel a clear picture of the design quality and scope the client was proposing to deliver.
Presentation design and coaching equipped the client's team with a rehearsed, well-structured delivery that matched the visual quality of the materials and held up under the pressure of a live selection interview.
The client entered the final selection fully prepared, backed by a pursuit package that reflected the scale and quality of the work they were positioned to deliver.
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